Web30 Jan 2015 · you risk your reputation and brand image, you can offend your customers, the attention gained doesn't have to lead to sales increase, jump in sales is only short-term, this kind of promotion is about building a brand, not selling a particular product, this kind of promotion doesn't build a long-term relationship with a consumer, WebShock advertising or shockvertising is a type of advertising that "deliberately, rather than inadvertently, startles and offends its audience by violating norms for social values and personal ideals". It is the employment in advertising or public relations of "graphic imagery and blunt slogans to highlight" a public policy issue, goods, or services. Shock advertising …
Balenciaga’s shock tactics look juvenile now Financial Times
Web16 Jul 2024 · When it comes to marketing shock tactics, there is a very fine line between what is controversial and what is disrespectful. This WWF ad below highlights the horrific … Web25 Jul 2000 · Young people under the age of 25 consider shock tactics to be more effective than health warnings in getting across the message about sensible drinking. This is one … cerfa thon 2022
Shockvertising - does it have more pros or cons? - FreshMail
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